The Whispering Billboard

Filled with dramatic challenges and a new, menacing group of walkers, our survivors will have met their match as they attempt to build a new world order. Like the Whisperers themselves, this OOH display will create an air of uneasy mystery — right before it delivers a big scare. The greatest dangers are those hiding in plain sight.

Filled with dramatic challenges and a new, menacing group of walkers, our survivors will have met their match as they attempt to build a new world order. Like the Whisperers themselves, this OOH display will create an air of uneasy mystery — right before it delivers a big scare. The greatest dangers are those hiding in plain sight.

Whispering Billboard Case Study Video

People passing this Brooklyn subway station's digital board with the phrase “HEAR THE WHISPER?”, will hear a whispering sound in their ears (using directed sound technology), and any who linger will hear whispers calling them out personally. (We did the whispering live, using a microphone behind the billboard, watching users via camera feed).

Whispering Video

Viewer beware. You're in for a scare. Here's the video that caught people off guard.

AD/Designer: Wallace Bridges Jr.

Motion Designer: Erica Kalicak

CW: Brad Metty

CD: Eric Lamb

AD/Designer: Wallace Bridges Jr.

ACD: Reha Baydar

CW: Miguel Caballero

ECD: Glenn Sanders